EVERTON AGREES ETORO EXTENSION 

Everton Football Club has announced an extension to its partnership with global multi-asset investment platform eToro. 

eToro became Everton’s ‘Official Online Trading Partner’ in August 2019 and the extended deal will ensure the organisation will continue to receive global exposure through access to Everton’s online channels and a presence at Goodison Park on matchdays via big screens, LED perimeter advertising, and media backdrops.  

Recognised as a leader in financial technology (fintech), eToro enables its users to invest in the assets they want, including stocks and commodities. eToro not only allows users to choose what they invest in, but also how – whether that is trading, following the approach of another investor, or investing in a portfolio.  

More than 14 million registered users have signed up and anyone can buy, hold and sell assets, monitor a portfolio in real time and trade at any time. 

Alan McTavish, Commercial Director at Everton Football Club, said: “After a very successful first 12 months, we are delighted to extend our relationship with eToro into the 2020/21 season.  

“We are pleased eToro has committed to further invest in our partnership. Establishing long-term mutually beneficial relationships with our partners is a key part of our commercial growth strategy. This extension demonstrates the value eToro has already seen from their initial season with us.  

“We are excited to continue our work together to deliver digital campaigns that appeal to the global Everton fanbase, while also educating the wider football audience on investing in the financial markets.” 

Dylan Holman, eToro’s Global Sponsorship Manager, said: “As a global investment platform, we’re delighted to be extending our partnership with Everton and utilising its international marketing assets and reach. The Club has big ambitions and a passionate international fanbase, with whom we have enjoyed building a relationship with over the past year. We look forward to the 2020/21 season and what that brings for our partnership.”  

For more information visit www.etoro.com  

Notes to editors 

About Everton:  

One of the 12 Founder Members of the Football League, Everton has spent more seasons in England’s top division than any other Club (117) and been crowned league champions on nine occasions.  

Founded in 1878 as St Domingo, the Club has also lifted the FA Cup five times and, in 1985, added the European Cup Winners’ Cup to its prestigious haul.  

Throughout its 142-year history Everton has been known as a family-oriented Club based on proud traditions, affectionately referred to as ‘The People’s Club’. Those traditions have also encouraged innovation, ensuring Everton has remained one of the great pioneering Clubs in the history of the game. The first Club to construct a purpose-built football stadium, Goodison Park is one of the most revered stadiums in England. In the coming years the Club will be looking maintain those traditions in a new 52,888 capacity stadium at Bramley-Moore Dock, ensuring the Club’s roots remain in north Liverpool for generations to come.  

As a pioneer, the Club are renowned for many firsts that we take for granted in today’s game. Everton was the first Club to see its players wear shirts numbered 1 to 11, the first Club to go on an overseas tour, the first English Club to install dugouts and undersoil heating, the first Club to feature in a televised match, the first Club to introduce a regular matchday programme, the first Club to present its players with medals for winning the Football League championship and the first Club to have a player, Dixie Dean, break the 60 goals barrier in a single league season.  

About eToro 

eToro was founded in 2007 with the vision of opening up the global markets so that everyone can trade and invest in a simple and transparent way. The eToro platform enables people to invest in the assets they want. eToro is a global community of more than 14 million registered users who share their investment strategies; and anyone can follow the approaches of those who have been the most successful. Due to the simplicity of the platform users can easily buy, hold and sell assets, monitor their portfolio in real time, and transact whenever they want.